Nah, you're not fooled for one moment, are you? But what might fool anyone is the online sales "free delivery" gimmick. I just bought a DVD online from Amazon priced at £5 + £1.76 delivery. Out of curiosity, I checked my usual discount supplier, Play.com, who offer the same DVD at £7.25 with FREE DELIVERY.
Caveat emptor.
Caveat emptor.
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